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Essentials of CRM in the Insurance Industry


7 months ago

Source: Essentials of CRM in the Insurance Industry

Customer Relationship Management (CRM) has become indispensable in the insurance industry by enhancing client relationship management, streamlining processes, and boosting customer satisfaction. A sophisticated CRM system allows insurers to deliver personalized services, improve operational efficiency, and drive growth by providing a centralized platform for managing customer interactions. This enables tailored advice, efficient service, and proactive engagement, leading to increased customer re



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